In this foundational course block you’ll be introduced to the basic theoretical concepts of online community engagement. What is digital community engagement? What are the basic principles and success factors? What are good models to start from? How do you prepare your organization for qualitative processes? Dive into the wonderful world of online engagement!

The ins-and-outs of digital community engagement

This basics course block is divided into two modules:

A1 - The what and the why of digital community engagement

This module introduces what you really need to know before started. You will learn how online engagement is complementary to offline participation and we’ll introduce you to terms like eDemocracy, digital democracy, and the participation spectrum. Get ready to be inspired by real-life case studies and learn why it's important to start doing an engagement initiative yourself.
Go to module A1

A2 - Success factors and internal organization

How do you best set-up internal processes to reach success? Which resources are needed and what is a feasible time frame for your project? This module guides you through the internal organization framework and the importance of defining roles and responsibilities. Digital community engagement can only be a success if you start on the right foot.
Go to module A2
A1

The what and the why of digital community engagement

This module introduces what you really need to know before you get started.
You will learn how online participation is complementary to offline participation and we’ll introduce you to terms like eDemocracy, digital democracy, and the participation spectrum. Get inspired by interesting stories and learn why it's important to start doing it yourself.
Activity 1 -
Read the beginner's guide to digital community engagement
Activity 2 -
Watch a video of an inspiring case study
Activity 3 -
Take a quick quiz: deepdive into the key concepts
Activity 4 -
Read article: Learn about the costs of digital participation (optional)
A2

Success factors and internal organization

Managing community engagement is not always easy. When you start a participation platform or project, it is important that your organization has clear goals, sets deadlines, and ensures good coordination between different stakeholders

Efficient internal organization is key to the success of your participation projects, and yet it is one of the biggest obstacles local governments and organizations face when starting digital participation. In this course module, we’ll introduce you to important internal organization tips and explain the tasks of the core team. This way, we will help you get the right people around the table internally.
Activity 1 -
Read the Internal Organization Guide
Activity 2 -
Prepare your organization for digital participation
Activity 3 -
Get internal adoption: Learn from great examples